Work

For War Child, we developed “Leave a little light on”, a fundraising campaign concept built around a simple gesture of hope. Gustaaf shaped the idea, storytelling and visual direction across film, print, digital and social. At its heart is a clear invitation: help children affected by war feel seen, supported and less alone.

Capital 27 is an independent investment group we built from a blank page — name, identity, and digital experience. Gustaaf shaped a brand of quiet authority and long-term alignment, expressed through a bright, confident blue and clean modern typography. The result feels precise, human, and unmistakably contemporary for finance.

Nathalie Bourgeon brings medical expertise, psychotherapeutic depth and entrepreneurial experience to her work as a coach. We created a complete visual identity and website that express both her professional authority and her extraordinary personality. Earthy neutrals and deep greens establish a calm, welcoming foundation, while vivid pink captures the energy, humour and individuality she brings to her work.